Price wars, Political wars and now wars on patents. Today, with the world’s financial engine gaining momentum once again after the housing bubble, the coming years seem to be tough time for analysts.
Infringement of patents was seen as an integral part of emerging nations until recently when two top notch organizations from the developed nations jumped in the battle field arguing hard on the patent infringements.
In October, » Read more: Nokia Vs Apple
China, a communist country, started its economic turnaround with the concept of small organizations like Town and Village enterprises in the 70s. Many reports say that their infrastructure was the key to their miraculous growth. However, if we compare the infrastructure levels of India with that of China in early 80s, we find that the length of roads, expressways and railway tracks were all higher in India than China. During this period, China had only one resource called human resource or HR.
In the business cycle, all developed economies of the world have started with small innovations, developments and small organizations. Which grew by leaps and bounds with continuous improvement in process and technology. In the 90s, a general perception creeped in to the minds of people that Big is better and thus every country and » Read more: Small is Big!
Business to business marketing is a specialized field of marketing where the rules of the game is substantially different. Transaction between Microsoft and Dell can be compared to transaction between P&G and a consumer John, but to a certain extent. The level of trust and relationship is markedly different in the above two business transactions. The intricacies of trust and relationship in B2B transactions have been discussed in depth in a paper written by Shelby D Hunt. In the past decade there has been a paradigm shift towards relationship marketing and this is more evident in B2B segment. However, at the kirana store level the importance of relationship marketing cannot be neglected in a developing country. It is seen that the importance of this concept varies » Read more: Key to key accounts management…
How many of you want to live in the country of your choice? Which country is the best to live in?
A survey from 2007 to 2009 in 135 countries by Gallups revealed that 16% of the worlds adult population would like to leave their home country for a country of their choice. This 16% converts to 700 million people and that is more than adult population of entire North & South America!
The most desired country was found to be US, Canada, UK, Germany, Saudi Arabia and Australia. Out of these 700 million majority would like to migrate to North america. Among the countries from where people would like to » Read more: This is the country for you!
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