Howard Schultz, the owner of Starbucks has a story worth telling. He is a master at what he does and he brought it several key concepts to the marketing world. He figured out that by providing speciality coffee, he could charge the customers a premium and change the attitude of traditional coffee which was considered… Continue reading »
Jan
10
How to save yourself from being cheated by Investment agents
In case you want to avoid losing your hard earned money, here are some tips to keep in mind when dealing with Investment agents who try to sweet talk you into buying insurance or other financial policies. 1) Don’t sigh blindly on the documents : I understand that reading 20-30 pages of policy documents are… Continue reading »
Jan
10
Role of individual in transforming citizen service delivery
In the implementation of any e- govt project in the public sector, the role of the personnel is of the utmost criticality. By individuals, I mean the end user who is delivering the services to the citizens. E.g. the immigration officer is the end user who is delivering the immigration clearance service to the citizens… Continue reading »
Jan
10
Process Translation Vs. Process Transformation
Process translation is the methodology used wherein the existing process is analysed, and automating some part or the entire process. Thus there will be no change in the process steps and is useful to improve the efficiency of some steps which if done manually were consuming a large amount of time. These steps, after automation,… Continue reading »
Sep
13
Line Function Vs Staff Function
There are two main types of functions of the various divisions of any organization. which directly add value , called Line function which indirectly add value, called Staff Function Line function are Bookmark on Delicious Digg this post Recommend on Facebook share via Reddit Share with Stumblers Tweet about it Subscribe to the comments on… Continue reading »
Mar
11
10 reasons for doing MBA!
Master of business administration is one of the most sort after course for people who want to create wealth. People from all backgrounds: engineering, science, commerce, pharma and even doctors are slogging to get into the b-schools which promise sky rocketing salaries. This is one course which attracts even the experienced people, working at top… Continue reading »
Jul
19
Freeman or Friedman
Once Vioxx was the largest selling drug in history. It was manufactured by Merck & Co. since 1999. A very potent drug, very effective painkiller and was easier on stomachs. In short it was a revolutionary drug! In 2004 during some clinical trials, it was found that Vioxx increased the risk of heart attacks. Its… Continue reading »
