Two of Wrigley’s now classic brands, Doublemint and Yellow Juicy (Fruit), grabbed the world’s attention at the Chicago Expo in 1893 courtesy of a young salesman named William Wrigley Jr.
Wrigley traveled from Philadelphia to Chicago in the spring of 1891. He was 29 years old, had $32 in his pocket and possessed endless enthusiasm.
His started his career trying to sell Wrigley’s Scouring Soap, which was produced in his father’s factory. Wrigley offered free gifts to merchants to increase sales, knowing that such » Read more: Story behind Wrigley’s Chewing Gum!
